Unveiling Paperlink: Our Story, Values & Vision
Learn more about the history behind our brand and what makes us different…
We wanted to take the time to share with you some more about Paperlink and the people behind our beautiful greeting cards. We’ll be looking behind the scenes so you can learn more about us, our vision and our values.
Our Story
Paperlink was created over 35 years ago, with the desire to bring something different to the greeting card industry. As a family-run, independent publisher, and with a passion for design, creativity and collaboration, we focus on supporting talented artists and creating unique cards that celebrate all life’s special moments. From unique birthday cards to festive Christmas cards, we’ve got something for every occasion.
Our Values
At Paperlink, our small team of hand-picked card designers use their artistic talents to inspire and connect people. Every card we craft is an original art piece and infused with our values.
Our goal is to make a difference and we’ve created a platform that empowers undiscovered, talented artists by giving them a space to showcase their original styles and designs. We believe in putting local talent on the map, which is why we collaborate with some of the best artists in the area.
Crafting More Than Cards
There’s nothing better than sending or receiving the perfect card and we love the fact that our cards can bring a smile to people’s faces. But what sets us apart from the rest? It's not just our designs or the quality; it's the soul we infuse into every card. From the drawing board to the printing press, each step is an expression of artistry and care.
Cards that Don’t Cost the Earth
We take sustainability seriously, partnering with the World Land Trust to save endangered forests around the globe. We helped protect over 12,000m2 of critically threatened tropical forests in 2023 and our use of Carbon Balanced Paper has offset the equivalent of over 60,000kg of carbon dioxide. 100% of our cards are recyclable, ethically sourced, sustainably produced and FSC accredited. We are also proud to offer over 99% of our designs clasped, as an eco-friendly alternative to cello-wrapping.
Find out more on our About Us page.
Where Cards Come to Life
If you’re wondering which greeting card company would be best to supply your store, then look no further than Paperlink. We have a huge collection of cards for you to choose from so you’re sure to find the perfect selection for your shop. Take a look at our website to browse and buy our greeting cards online, all at great prices. 💌🌟