Paperlink greeting cards
are now available to
Cardgains members!

If you’re a Cardgains member and looking for something special, you’ve come to the right place… 

As the newest and most requested publisher to join the scheme, Paperlink cards now offer members a 15% discount!


Card Designs
Discount for Cardgains Members!
0 %
Average Profit for Retailers
(when sold at RRP)
0 %

Why choose Paperlink cards...

  • Independent UK Publisher
  • 35 Years of producing best-selling cards
  • Over 1,500 designs to choose from
  • Famous humour ranges 
  • Unique designs from British artists

Whether you’re looking for side-splitting humour or a modern masterpiece, we’ve cards for every occasion and to suit every customer. With ranges constantly being renewed and updated, there isn’t a bad choice among our collection. 

Choosing best-selling designs for your store just got easier!

Expert advice to help you decide...

Request a Rep Visit

Your local rep is always on hand to help. Booking a store visit is the best way to ensure you hit the ground running with our cards.

When visiting your store, reps will gain an understanding of your products, your taste, and most importantly, your customers.


They will work with you to select the best cards for your shelves and regularly visit to help improve your results even further. 

Can't wait to get started?

Browse Online Today

Get a bespoke layout tailored to your store...

Request a free plan

Want to make the most of your space, just ask! We use the very latest sales data and store mirroring to create a custom layout for your shop. The best-selling designs that fit your niche and your customers preferences. Customers that move to our plans have seen a 27% increase in card sales. Book your free store plan today!

Get expert guidance & support...

simply enter your details!

Prefer to browse & order by:

Cards for every occasion:

About Us​

As an independent, family-run business with over 35 years’ experience in the greetings card industry, Paperlink have a talented team of the very best card designers, creating tasteful, witty and sometimes silly designs that customers love to send.

It’s true, we do really love our cards, but more importantly our stockists and their customers do too. Perhaps we’re a little biased, as the designers and publishers you might expect we would say that… but don’t just take our word for it, take a look at our customer reviews and see what similar shops think to stocking our range and the service we offer. 

Why Shops Love Paperlink

Over the past 5 years we’ve been finalists a staggering 11 times in the prestigious Henries Awards for greeting card publishers!

This year is no different, seeing us recognised in the top 10 of card publishers. Specially chosen for our commitment to providing the very “Best Service to Independent Retailers“.   

As seen in...

With over 35 years experience in creating bestselling greeting cards, we’re proud to work with almost 2,000 independent stockists across the UK. Our innovative designs are regular fixtures with a wide range of discerning national retailers across the UK and overseas: